Phenomenal Foods
ABOUT THE PROJECT
Wondour™ was tasked with creating a pair of electronic glasses that can help legally-blind and low-vision people see again. We're helping people with Wet & Dry Macular Degeneration, Diabetic and Non-Diabetic Retinopathy, Glaucoma, Optic-Nerve-Atrophy.
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Client
Veronica Blue
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Industry
Agriculture
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Published
June 14th, 2024
Brief
Design packaging for Phenomenal Foods Co. Creamy Keto Hot Cereal to feel warm, modern, and premium while clearly signaling its low carb and gluten free benefits. The pack should balance comfort food nostalgia with clean label wellness, appealing to health conscious shoppers who want a satisfying breakfast without the carbs. Prioritize strong shelf impact, instant readability, and appetite appeal through creamy cereal imagery, inviting color coding for Original, Cinnamon Bun, and Blueberry, plus a clear product hierarchy led by the Creamy Keto Hot Cereal name. Prominently feature key claims such as low carb, gluten free, paleo friendly, and all natural ingredients, while reinforcing the brand promise of rich, creamy texture and wholesome indulgence.
